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data privacy

February 23, 2021

Fighting for You: February 2021 Update

February may have the fewest days, but this month certainly is not short on legislative activity pertinent to the insights community, including comprehensive privacy bills, data security legislation, new taxes on the industry, liability limitation for COVID-19-related exposure, new leadership to oversee the census, and new rules for determining independent contractor status. Changes are also in the works for California A.B. 2257.

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November 3, 2020

Long-Term Data Protection Strategy Outlined by European Data Protection Supervisor

The European Data Protection Supervisor (EDPS) released a report on the European Union's data protection strategy for the next four years, regarding the General Data Protection Regulation (GDPR) and other issues.

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October 5, 2020

Data-Focused Groups Oppose California Proposition 24 - CPRA

The Insights Association and ten other data-focused trade associations have come out in opposition to California Proposition 24, calling it "a premature and ill-timed overhaul of California’s privacy law."

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August 28, 2020

Fighting for You: August 2020 Update

August is normally quiet in Washington, DC, but in keeping with the theme of 2020, this month has been more frenetic. While we beat back new taxes on the insights industry, the Insights Association has had to tangle with the demise of the U.S.-EU Privacy Shield for data transfer, further pandemic relief, some new threats to pharma MR, the finalization of CCPA, and an attempt to rush the 2020 Census that threatens the statistical viability of most marketing research and data analytics in the U.S.

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July 16, 2020

TransAtlantic Data Privacy Ground Hog Day: EU Court of Justice Invalidates U.S.-EU Privacy Shield

Not five years ago, the European Court of Justice struck down the Safe Harbor, the primary legal vehicle for transatlantic data transfers. Now, the court appears to have done the same to its replacement, the U.S.-EU Privacy Shield.

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May 26, 2020

Congresswoman McMorris Rodgers Says COVID Demands a Federal Privacy Law

To “fuel… breakthrough innovations” in the fight against COVID-19, the Republican ranking member on the House Energy & Commerce Committee says that Congress needs to “build and keep consumer trust” by taking action on “a national data privacy standard.”

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May 11, 2020

Canadian Privacy Law Guidance During the Pandemic

The Office of the Privacy Commissioner of Canada (OPC) recently released “key privacy principles that should factor into any assessment of measures proposed to combat COVID-19 that have an impact on the privacy of Canadians.”

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May 4, 2020

Federal Privacy Law Part of “Stimulus Proposals That Will Pay Long-Term Dividends”

Warning that “the current exercise in physical distancing in which most nations are engaged has exposed important gaps in societies’ digital readiness,” the Information Technology and Innovation Foundation (ITIF) recently proposed a series of future stimulus actions for policymakers, including the enactment of a federal privacy law.

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April 15, 2020

HIPAA Privacy Rule in the COVID-19 Crisis

Marketing research and data analytics companies and departments that operate as business associates under HIPAA have a bit more leeway in handling disclosure of protected health information during the COVID-19 crisis if the data relates to public health

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April 10, 2020

Using Consumer Big Data to Fight Coronavirus

Our Privacy for America coalition submitted comments for a "paper" hearing in Congress on Big Data and combatting the COVID-19 pandemic crisis.

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About Us

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

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About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

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1156 15th Street NW, Suite 700
Washington, DC 20005
(202) 800-2545
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