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Press Releases

Latest Press Release

  • Insights Association Announces Election of Board Directors

    January 6, 2021

    The membership of the Insights Association has approved the following individuals to serve two-year terms on IA’s Board of Directors, beginning January 1, 2021.

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  • December 16, 2020

    New Insights Professional Certification (IPC) Announced

    December 17, 2020 – The Insights Association has announced the revision and expansion of the association’s individual certification program previously known as PRC or Professional

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  • December 12, 2020

    CIRQ Announces Recertification of Gongos, Inc. to ISO 27001 Information Security Standard

    Washington, D.C., December 12, 2020 – CIRQ (the Certification Institute for Research Quality), an International Standards Organization (ISO) audit and certification body that is a

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  • November 30, 2020

    Insights Association Announces Creation of Inclusion, Diversity, Equity and Access (IDEA) Council

    December 1, 2020 – The Insights Association has formed the IDEA (Inclusion, Diversity, Equity and Access) Council and charged it with a mission to deliver measurement, education, a

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  • November 18, 2020

    CIRQ Announces ISO 27001 Certification of KJT Group

    Washington, D.C., November 18, 2020 – CIRQ (the Certification Institute for Research Quality), an International Standards Organization (ISO) audit and certification body that is a

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  • November 13, 2020

    Insights Association Names First Class of “Laureates”

    November 13, 2020 – The Insights Association has named its inaugural class of Laureates – the highest level of distinction in its new

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  • November 10, 2020

    CIRQ Announces Recertification of Cint Australia to New ISO 20252 Standard

    Washington, D.C., November 11, 2020 – CIRQ, an International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has announc

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  • November 4, 2020

    CIRQ Announces Recertification of the Profiles Division of Kantar to New ISO 20252 Standard

    Washington, D.C., November 5, 2020 – CIRQ, an International Standards Organization (ISO) audit and certification body that is a subsidiary of the Insights Association, has announce

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  • October 28, 2020

    Winners of Betsy Jane Peterson Award Announced

    Danielle Pickett, Research Analyst at BET Networks, and Leslie Willis, Market Research Lead at Panasonic, were announced as the winners of this year’s Bets

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  • September 30, 2020

    Top 50 Market Research & Data Analytics Report Released

    Domestic research revenue for the Top 50 U.S.-based market research and data analytics companies was $14,874.3 million in 2019, marking a growth rate of 4.8% over 2018.

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  • September 14, 2020

    High Incidence of Mental Health Struggles Among U.S. Market Researchers

    The vast majority of market research professionals responding to a new Insights Association and Opinium

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About Us

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

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About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

Learn How We Do It

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1156 15th Street NW, Suite 700
Washington, DC 20005
(202) 800-2545
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© Insights Association 2021