The Insights Association will recognize the contributions of David W. Almy at IA’s Corporate Researchers Conference in October.

Members of the Canadian insights community seeking a collaborative and inclusive forum are welcome to join the newly formed Canadian Council of the Insights Association.

Highlighting the indispensable benefits organizations realize through insights-fueled action, the Insights Association has announced a new tag line: “Creating Competitive Advantage.”

The Insights Association has awarded Special Project Grants to four of its dozen chapters for the second quarter of 2019.

The Board of Directors of the Insights Association has approved an updated Code of Standards and Ethics for Marketing Research and Data Analyti

Washington, D.C., April 11, 2019 – The Insights Association has awarded Special Project Grants to two of its dozen chapters for the first quarter of 2019.  

Washington, D.C., February 14, 2019 – The Insights Association Board of Directors has voted unanimously to create the Canadian Advisory Council, the ninth committee of the associat

Washington, D.C., February 12, 2019 – CIRQ (the Certification Institute for Research Quality), an International Standards Organization (ISO) audit and certification body that is a

Washington, D.C., January 30, 2019 – The Insights Association, formed in January 2017 through the merger of longstanding marketing research groups MRA and CASRO, wraps up its second year with significant progress on many fronts and a bold agenda for success in 2019.

“Strong participation and support by our members for regulatory and business advocacy, our new Code of Standard and Ethics, successful education and networking opportunities, and individual and company certifications has made this a rewarding year for the insights community, our members and Board of Directors,” said David W. Almy, CEO. “We are excited about our plans for 2019 and enter the new year with enthusiasm for the growing insights community