Steve Henke started his career in the Market Research industry in 2005 as President of 20|20 Research. During his 6 years there, he led efforts that tripled annual revenues and helped launch several technology platforms. While there, 20|20 also was named one of the 10 most innovative firms in the industry in the GreenBook GRIT Report.
Since founding Harpeth Marketing in 2012, Steve has worked with scores of firms in the market research industry and brings to bear that experience in today’s ever-changing and ultra-competitive environment.
Steve is a highly-regarded sales & marketing expert in our industry, having spoken at numerous events hosted by the Insights Association (and CASRO & MRA before that), Quirk’s, QRCA, Greenbook, as well as Harpeth’s own workshops and webinars. He is also the most prolific writer about sales & marketing in our industry, having authored more than 450 articles and a dozen eBooks.