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Chad Buecker

Seed Strategy - Executive Vice President, Strategic Narration

If tinkering were a sport, Chad would be an Olympian or a master craftsman. Chad has spent over 25 years helping client teams across brands, industries and strategic challenges to create solid foundations and compelling narratives that drive their business forward. His vast strategic expertise combines with a finely tuned storytelling style to expertly guide clients—whether creating plans and frameworks, finessing their messaging or inspiring applause.

Over the years Chad has spent time as an Analyst, Brand Strategist, Account Director, COO and now EVP of Strategic Narration at Seed Strategy. 

About Us

The Insights Association protects and creates demand for the evolving Insights and Analytics industry by promoting the indisputable role of insights in driving business impact. All revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

More About Us

About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

Learn How We Do It

Contact Us

1156 15th Street NW, Suite 700
Washington, DC 20005
(202) 800-2545
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© Insights Association 2021