Bianca started out in research at Chicago Focus back in 2007 followed by a run at Kantar TNS in Brand & Communications. 

It was at System1 (formerly known as BrainJuicer), however, where she stepped into executive leadership - growing books of business, developing and maintaining client relationships and coaching teams in both Chicago, NYC and LA. 

She is currently at BET Networks, a ViacomCBS company, as the Vice President of Consumer Insights for Content Optimization. 

When she’s not testing TV pilots and promos, then she’s running a foundation focused on fighting against medical brutality of Black mothers, soaking up all there is to learn about artificial intelligence and machine learning, and exploring the Bronx with her toddler in their cargo box bike.