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Alice Morgan

Doyle Research Associates - Senior Qualitative Strategist
LinkedIn

Alice Morgan is a senior qualitative strategist at Doyle Research Associates and started her market research career in high school working after school at Survey Sampling (she was SSI’s fourth employee). She has also worked as a customer satisfaction consultant and for a full-service marketing research firm. Once Morgan discovered moderating, however, she was hooked and eventually found her way to Doyle Research Associates where she has lived (professionally) happily ever after. 

About Us

The Insights Association protects and creates demand for the evolving Insights and Analytics industry by promoting the indisputable role of insights in driving business impact. All revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

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About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

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1156 15th Street NW, Suite 700
Washington, DC 20005
(202) 800-2545
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