Marketing Research Association

NEWS & INFORMATION FROM MR's MAIN STREET

Update 9.1.2015

There's a lot of clutter in the MR universe and MRA is here to sort through it. You can trust us to highlight only the truly important news and legislation, high quality education and research that's up to code.

Save $200 on CRC registration for 10 more days!

Early bird registration discounts for the Corporate Researchers Conference expire September 10 and the special MRA room rate expires September 11. Register now to cash in on all the savings!

Register

FROM Marketing Research Association

Is Fixing Your Survey Worse Than Being Naked in Front of Strangers?

What's horrible on day one doesn't have to be horrible on day three.

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FROM Marketing Research Association

Should Employee Engagement Surveys be Used in Performance Evaluations?

Perhaps not, explains Candice Bennett.

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From Marketing Research Association

TED Veteran Tom Wujec to Keynote CRC St. Louis

There are a number of people who have a lot more "uh-oh" moments than others, and among the worst are recent graduates of business school.

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List in MRA's 2016 Blue Book

Blue Book is your targeted solution to reach research partners and suppliers! It is a convenient, highly-targeted source for professionals who seek research partners and products for the use of consumer and opinion research services.

MRA Members receive $100 discount before September 30.

Three ways to buy or renew your (mobile-responsive!) Blue Book listing:

  1. visit www.BlueBook.org
  2. email Cheryl Bechard
  3. call Cheryl at 202.800.2545

FROM Marketing Research Association

TED Speaker Dr. Golbeck to Keynote CRC St. Louis

How did Target figure out that this high school girl was pregnant before she told her parents?

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FROM Marketing Research Association

Third Circuit Broadens FTC Data Security Authority in Wyndham Case

Court says FTC still the 'top cop' for cybersecurity enforcement. (MRA members only)

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FROM Marketing Research Association

Industry News: New Owners, Staff and Promotions at Directions Research

Market research service provider Directions Research just announced four new owners, three promotions, and three new hires.

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FROM Marketing Research Association

Blame the FTC for Lengthy Legalistic Privacy Policies

Top FTC staffer laments "mega, not-understandable long agreements." (MRA members only)

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FROM Marketing Research Association

Industry News: Thoroughbred Research Group Adds New MR Call Center and Staff in Arizona

Full service research firm Thoroughbred Research Group has hired Tim Wirtz to be their Director of Field Operations in Arizona.

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From Marketing Research Association

VIDEO: How Funny and Clever Earns Budget and Respect (PRC: 1 in Research)

In this session, award-winning researcher Adam Cook shares his unique method of convincing decision-makers to use research.

Watch

Events & Webinars

Sep

9

Sep

11

Great Lakes Chapter Fall Conference

Hyatt Regency Hotel, Cincinnati, OH

Sep

10

Sep

20

Early Bird Deadline! Corporate Researchers Conference

Last day to save $200!

Sep

11

Sep

20

Hotel Deadline! Corporate Researchers Conference

Last day to claim our special room rate on hotel nights at the Marriott St. Louis Grand Hotel

Sep

23

Sep

20

MRA Mid-Atlantic Chapter Induction Event

Iris Lounge, Tysons Corner, McLean, VA

Sep

30

Sep

20

Early Listing Deadline! Blue Book Listings

Last day to save $100!

Sep

30

Sep

20

MRA Minnesota Upper Midwest Chapter Presents:
"The New Normal: Product Innovation and Research"

11:30 CDT, Ridgedale Library, 12601 Ridgedale Dr., Minnetonka, MN

Oct

5

Oct

7

Corporate Researchers Conference

Marriott St. Louis Grand Hotel, St. Louis, MO

Careers


Find or post a job

C+R Research · Chicago

Market Insights Project Manager

The marketing insights project manager will manage projects from launch through data delivery across methodologies including online, mall intercept, telephone and in-person. Experience in consultation, creative solutions and negotiation are key from RFP to final billing.

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Issues & Answers Network, Inc. · Virginia Beach, VA

Sr. Account Executive

To qualify for this position, you should be able to: mentor team members to develop professional growth; serve as methodologist and suggest most appropriate methodology for projects; coordinate all functions of a project, including analysis and interpretation; confer and meet with clients; attend trade shows and conferences as needed; create proposals, as needed, including governmental RFPs.

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Principia Consulting · Atlanta · Boston · Philadelphia

Industry Analyst

Principia is seeking an industry analyst to research and write syndicated research. Must be a self-starter who has a deep intellectual curiosity, an analytical mind, and an ability to take qualitative and quantitative data and meld it into high value reports that help Principia's clients refine their strategic initiatives and achieve their business goals. Prior experience writing syndicated research reports will be given serious consideration, as will experience in the building products industry.

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RESEARCH ROCKSTAR

MRA Certificates in Qual & Quant Research

Show your dedication, professionalism and expertise with an MRA Qual/Quant Certificate.

Read More

University of Georgia · MRII

Earn Your PRC Designation Through the Principles of Market Research Online Certificate Course

PRC is a powerful tool for individual researchers of all levels of work experience and education. Through completion of the Principles course, you will be recognized for your expertise in the market research profession.

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Founded in 1957 and based in Washington, the Marketing Research Association is the leading and largest U.S. association of the opinion and marketing research profession, which delivers insights and strategies to help guide the decisions of companies providing products and services to consumers and businesses. Not yet an MRA member? Learn more about the benefits of membership.

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