DISH is a mature brand that sits within an ever-growing and crowded category, which creates challenges building emotional connections with consumers. With the help of BERA, DISH developed the framework of an emotional brand positioning using a set of attributes that represented their brand, and t
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Register Now for this one-of-a-kind night!
Join us live and in-person for Jingle and Mingle, hosted by our longtime partner in Insights, the venerable Puget Sound Research Forum at Elsom Cellars in Seattle, WA.
This event promises to be extra special for longtime Northwest chapter volunteers and members as we look to to the new year when we will be combining our operations and our community with the Southern California chapter.
This rapidly changing world needs current, holistic insights more than ever. Market research, data science and analytics teams must come together to uncover, communicate and implement these insights. That happens at CONVERGE – a forum developed to advance teams and companies from being data driven to insight driven.
Please join us on December 9th as Melissa Kalimov - COO RISE Brewing Co. - chats with us about how she and the rest of the founders at RISE use insights to drive strategy and growth in an ever-changing ready-to-drink coffee consumer landscape.
'Tis the season! The Insights Association Great Lakes Chapter is teaming up with WIRe Chicago to host a Holiday Meet & Greet on Thursday, December 9th at Spectrum Bar & Grill — register now to snag your spot!
Developing insights from consumer and market data can be a challenge. The volumes of unstructured data coupled with a large array of sources challenge even the world class analyst teams.
The CEO Summit is designed for C-level executives (CEOs, CFOs, COOs, presidents, business owners, etc.) of small to mid-sized marketing research companies.
Intimate and rich with shared insights, the event will challenge your thinking, expand your knowledge and tangibly strengthen your business.
The CEO Summit extends over three days and will provide an environment where leaders can share their experience and concerns in a setting of openness and trust. You will be provoked, prodded and challenged to explore the most pressing MR leadership issues through remarkable keynotes, hot topic presentations, break-out sessions, and panel discussions.
The Summit will be held at the SLS Brickell in Miami, is limited to 80 attendees, and will sell out. Register now via the button below.
Join us in Miami in January 2022.