Great Lakes
States Covered
Indiana, Michigan, Kentucky, Ohio, Western Pennsylvania, West Virginia
About
The Great Lakes Chapter is one of the largest and most active Chapters in the Marketing Research Association. With more than 350 members in 16 states and two Canadian provinces, we welcome anyone to join us in our exciting and educational programs. We provide many opportunities for networking and learning from leaders in our profession.
Mission Statement
As an influential leader in the Marketing Research Association, the Great Lakes Chapter promotes excellence in data collection and information processing. The Great Lakes Chapter creates value by providing opportunities for members to advance and expand their marketing research and related business skills. To enhance the marketing research environment at the regional level, we will foster growth of future researchers and promote understanding of the marketing research process among the public.
Board of Directors
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