About

Since 1981, the Insights Association, Northwest Chapter has produced this annual educational event featuring MRXinsights CX, and #UX experts, sourced from the Northwestern US & Northern California professional communities.  

The Insights Association's Northwest Chapter is a membership-based nonprofit organization serving the community of insights professionals from Northern California to Alaska. Our events in most years are hosted in the San Francisco Bay Area, Portland, and Seattle where we serve all who seek a better understanding of their customers and their customer's customers. 

The Insights Association's Northwest Chapter promotes excellence in the Insights industry by providing members with a variety of opportunities to advance their careers. For more information about our events and our volunteer Board of Directors, visit our chapter website