2017 CEO SUMMIT

Keynote Speakers

All Speakers

  • Ryan Barry — Zappistore

    Chief Revenue Officer, Zappistore

    Ryan has been working in marketing research for the past ten years helping clients optimize the efficiency and output of their research programs. Ryan leads the commercial business for the pioneer in research automation, Zappistore and has expertise in online research, automation, sampling, machine learning, data visualization, tracking, concept testing, and solution development. Ryan served as the president of the former MRA-New England board for 1 year and was a board member for 4 years.

    • Disruption in Market Research

      Wed. January 25, 2017
      1:00 PM to 1:45 PM
  • Brian Beswick – Bionic Solutions

    Business Builder & Entrepreneur, Bionic Solutions

    An accomplished entrepreneur with a flawless record of guiding start-up and expansion organizations to profitable growth. An analytical, strategic thinker, intelligent risk-taker, and problem solver who is highly skilled in recognizing market trends and gaps, understanding and analyzing the core needs of a consumer, and taking products/services from ideation through global commercialization. I navigate comfortably from the sales floor to the C-Suite and across all functional areas in order to define and execute strategies which result in dynamic, robust organizations. 

    • Keynote – Brian Beswick

      Wed. January 25, 2017
      9:00 AM to 9:45 AM
    • Fireside Chat — Brian Beswick

      Wed. January 25, 2017
      9:45 AM to 10:00 AM
  • Urvi Bhandari

    Brand & Innovation Specialist

    Urvi Bhandari is passionate about changing the paradigm of how we live, work and play by connecting people, places and projects across the world. One long term project, (20 years) is to build floating cities providing a new life platform for innovators, futurists, global thinkers and nomads. Urvi is a Partner and Chief Connection Officer of Crush Industries, a media and insights company. Crush Industries is the evolution of People, Places and Ideas! We create insightful media, products, and experiences designed to increase evolutionary potential in businesses and individuals.

    • Keynote – Urvi Bhandari

      Tue. January 24, 2017
      8:45 AM to 9:45 AM
  • Keith Cline – La Quinta Inns & Suites

    President, Chief Executive Officer, La Quinta Inns & Suites

    Keith A. Cline was named the chief executive officer and director of La Quinta Holdings Inc.in February 2016. Cline served as the chief financial officer and executive vice president of La Quinta Holdings Inc. and LQ Management LLC since January 2013. Cline served as the chief financial officer of Charming Charlie, Inc. from February 28, 2011 to 2013 and its chief administrative officer from 2011 to 2013. He served as a senior vice president of finance for Express, Inc. from 2006 to 2011.

    • Keynote – Keith Cline

      Mon. January 23, 2017
      3:00 PM to 3:45 PM
    • Fireside Chat — Keith Cline

      Mon. January 23, 2017
      3:45 PM to 4:15 PM
    • Business Case Competition - Presentations

      Tue. January 24, 2017
      11:00 AM to 1:00 PM
  • Lisa Courtade – Merck & Co, Inc. USA

    Executive Director, Department Head, Global Customer Insights, Merck & Co, Inc. USA

    Lisa currently leads the Global Customer Insights team at Merck & Co, Inc., USA, responsible for leveraging insights, analytics, and design to create innovative, compliant solutions to the challenges facing patients, providers, and payers in the delivery of healthcare.

    • The Future of Marketing Research from the Client Point of View

      Wed. January 25, 2017
      11:00 AM to 12:00 PM
  • Bob Cuneo — Brädo Creative Insight

    President & Chief Creative Officer, Brädo Creative Insight

    After watching one of his advertising campaigns get undermined in a poorly conducted focus group, award-winning creative director Bob Cuneo had seen enough. He believed there had to be a way to evaluate creative ideas without compromising them. And that is when Bob conducted his first focus group. Today, Bob is president and chief creative officer of Brädo Creative Insight.

    • 2016 CEO Summit Learnings

      Mon. January 23, 2017
      2:30 PM to 3:00 PM
  • Merrill Dubrow – M/A/R/C Research

    President & CEO, Keynote Presenter, Blogger, Passionate Executive, Mentor, M/A/R/C Research

    With a passion for building strong relationships and a mission to drive innovation, Merrill is leading this top full-service marketing research company into its fifth decade. He and his team form actionable research solutions by combining an intimate understanding of clients’ business objectives with the design strength and marketing expertise required to drive business growth.

    • Kick Off with Steve and Merrill

      Mon. January 23, 2017
      2:00 PM to 2:30 PM
    • Business Case Competition

      Mon. January 23, 2017
      4:30 PM to 5:30 PM
    • Continuation of the Business Case Competition — Group Discussions

      Tue. January 24, 2017
      9:45 AM to 10:45 AM
    • In The Hot Seat

      Tue. January 24, 2017
      2:15 PM to 2:45 PM

       A provocative Q&A with CEO attendees – you never know who will wind up on the hot seat!

    • Review The Day/Opening Comments

      Wed. January 25, 2017
      8:30 AM to 9:00 AM
    • Conference Wrap Up

      Wed. January 25, 2017
      2:30 PM to 3:00 PM
  • Dan Foreman – ZappiStore

    Director, Hatted, ZappiStore

    Dan Foreman is an experienced leader and entrepreneur.

    Dan brings more than 20 years of business experience. He specializes in emerging technologies and developing markets, having helped organizations grow from incubation to multi-million dollar revenues (and exits).

    Dan began his career at WPP before progressing to senior client, advertising, and consulting roles. These days, Dan operates in advisory, investment, and entrepreneurial positions, currently chairing or advising the boards of several data, marketing, technology, and social media organizations. He also personally invests in many early-stage businesses.

    Dan is the current Past President for ESOMAR, holding elected position of 100,000 professionals 2013–14, the first President under the age of 40. He is also founder of TEDxRoyalTunbridgeWells, winner of the prestigious AMA “4 under 40” award, holder of the Disruptive Innovator MR Change Agent of the Year, and a frequent guest lecturer at a number of business schools. He holds a BSc in Psychology and Mathematics from University of Leicester, UK.

    Dan is able to tap into a wide network of people to help with different projects.

     

    • Investing in The Future of Marketing Research

      Tue. January 24, 2017
      2:00 PM to 2:45 PM
  • Eric Grosgogeat — PE Advisors

    Chief Executive Officer, PR Advisors

    Eric Grosgogeat is a successful Private Equity Chief Executive Officer. He has partnered with four PE firms, consistently generating strong ROI, most recently as CEO and President of FocusVision Worldwide, the leading global provider of technology solutions for the market research industry.  Under his leadership, the company grew 4‑fold through acquisitions, global expansion and the launch of new services.

    • Deal or No Deal!

      Tue. January 24, 2017
      3:00 PM to 4:30 PM
    • Panel Discussion — Deal or No Deal!

      Tue. January 24, 2017
      4:30 PM to 5:15 PM

      Learn about mergers, acquisitions and the mindset of both buyers and sellers from a group that has lived it.

  • Jesse Herman — Court Square Capital

    Partner, Court Square Captial

    Mr. Hermann joined Court Square in June 2013 as a Resource Partner. His expertise spans manufacturing, distribution, software and business services industries. His specific company experience includes Founder and CEO of icarz, a SaaS distribution management software company (now a division of ebay), CEO of General Automotive, the largest switch and lock manufacturer in North America (sold to Echlin/Dana Corp), consultant at Zolfo Cooper performing interim CEO turnaround assignments around the world, Bain and Company, and, immediately prior to Court Square, Managing Director at Thomas H.

    • Deal or No Deal!

      Tue. January 24, 2017
      3:00 PM to 4:30 PM
    • Panel Discussion — Deal or No Deal!

      Tue. January 24, 2017
      4:30 PM to 5:15 PM

      Learn about mergers, acquisitions and the mindset of both buyers and sellers from a group that has lived it.

  • Dhan Kashyap — Humana

    Consumer Research, Insights & Strategy, Humana

    Dhan Kashyap started his career in market research in the 80s and has had the privilege of being part of the industry and observing it from multiple vantage points.  He has had significant experience on the agency-side, where he started his career, and then moved to the client-side.  He has lived and worked in multiple markets and cultures – India, the Middle East and North America.  As part of his work on the client-side, he has worked on diverse product categories as detergents, to ice cream, banking and financial services, beverage alcohol and health insurance and health care.

    On the client-side Dhan has held research function roles at Unilever, Royal Bank of Canada, Diageo and Humana.  He currently is the head of the research function at Humana – a fortune 100 company delivering health benefits and care in the US.  His work focuses on mining insights which drive consumer engagement in their health.

    Dhan has his MBA from the University of Pune in India.  He has presented papers at various forums including an award winning paper at the Esomar.

    • The Future of Marketing Research from the Client Point of View

      Wed. January 25, 2017
      11:00 AM to 12:00 PM
  • Zain Raj - Shapiro+Raj

    Chairman and CEO, Shapiro+Raj

    A visionary leader, entrepreneur, business accelerator, investor, philanthropist and industry futurist, Zain Raj is considered a global leader in finding new and different ways to grow brands. His unique ability to unearth surprising insights and incite inspired ideas has created billions of dollars of value for his clients and investors.

    Currently, Zain is the Chairman and CEO of Shapiro+Raj, a top-ten independent insights and inspiration company in North America. He is also the founder and CEO of ZedNext, an ideas incubator that takes an objective and disruptive look at trends to help marketers and business leaders realize their full potential in this data-driven, digitally-led and insights-driven world. His theories and methodologies provide clear and actionable ways to help companies deliver sustainable growth through these times of significant economic and cultural change.

    He has authored two Amazon marketing and sales bestsellers, Brand Rituals™: How Successful Brands Bond with Customers for Life and Marketing For Tomorrow, Not Yesterday: Surviving and Thriving in the Insight Economy™. An evangelist for innovation and a strong believer in empowering others, Zain is a sought-after speaker on how marketers can build their businesses and improve their brand value in this evolving landscape of big-data, mobility, digitization and commoditization. He contributes his insights to The Wall Street Journal, Business Week, Fast Company, Forbes, Crain’s and publications of the nation’s top business schools.

    • Fireside Chat

      Tue. January 23, 2018
      10:00 AM to 10:45 AM
  • Steve Schlesinger – Schlesinger Group

    CEO, Schlesinger Group

    Steve Schlesinger has been in the marketing research industry for more than 30 years, starting his career as a project manager and then working his way up to lead Schlesinger Group for the past 20 years. As CEO, Steve has created the vision and strategy for Schlesinger Group as the world’s leading data collection company.

    • Kick Off with Steve and Merrill

      Mon. January 23, 2017
      2:00 PM to 2:30 PM
    • Fireside Chat — Keith Cline

      Mon. January 23, 2017
      3:45 PM to 4:15 PM
    • Continuation of the Business Case Competition — Group Discussions

      Tue. January 24, 2017
      9:45 AM to 10:45 AM
    • Business Case Competition - Presentations

      Tue. January 24, 2017
      11:00 AM to 1:00 PM
    • Deal or No Deal!

      Tue. January 24, 2017
      3:00 PM to 4:30 PM
    • Panel Discussion — Deal or No Deal!

      Tue. January 24, 2017
      4:30 PM to 5:15 PM

      Learn about mergers, acquisitions and the mindset of both buyers and sellers from a group that has lived it.

    • Review The Day/Opening Comments

      Wed. January 25, 2017
      8:30 AM to 9:00 AM
    • Fireside Chat — Brian Beswick

      Wed. January 25, 2017
      9:45 AM to 10:00 AM
    • In The Hot Seat

      Wed. January 25, 2017
      10:30 AM to 11:00 AM
    • Conference Wrap Up

      Wed. January 25, 2017
      2:30 PM to 3:00 PM
    • Fireside Chat

      Tue. January 23, 2018
      10:00 AM to 10:45 AM
  • Rob Stone - Grail Insights

    CEO, Grail Insights

    Board Chair for 2018, Rob is CEO of Grail Insights, a division of Integreon. He is a longtime contributor to the advancement of the profession, including volunteer service to both MRA and CASRO, as well as frequent speaking engagements at industry conferences. 

    During more than 20 years in the research community, Rob has been a passionate advocate for informing business decisions through innovative research practices.

    • Deal or No Deal!

      Tue. January 24, 2017
      3:00 PM to 4:30 PM
    • Panel Discussion — Deal or No Deal!

      Tue. January 24, 2017
      4:30 PM to 5:15 PM

      Learn about mergers, acquisitions and the mindset of both buyers and sellers from a group that has lived it.

  • Diane Surette – Burke, Inc.

    CEO, Burke, Inc.

    Diane is CEO of Burke. Previously she served as the company's Executive Vice President and managed Client Services (Sales), Marketing, Research Innovation, and Account Management. In this role, Diane leveraged a strong strategic perspective and a deep understanding of relationship management to help guide and develop collaborative relationships both inside and outside the organization.

    • Compensating, Best Practices, Hiring, Goals, Motivating NBD

      Wed. January 25, 2017
      1:45 PM to 2:30 PM
  • Brett Townsend – Electrolux

    Director of North America Insights, Electrolux

    Brett is Head of North America Insights for Electrolux where he provides deep, transformative consumer insight, consumer opportunities, and marketplace understanding to drive business decisions related to strategic planning, new product innovation, brand and communication, and in-store sales and merchandising programs.

    • The Future of Marketing Research from the Client Point of View

      Wed. January 25, 2017
      11:00 AM to 12:00 PM