2016 Insights & Strategies Conference

Big Ideas in the Big Easy!

May 18-20, 2016

New Orleans

Miss out on ISC 2016? Check out the 2016 Corporate Researchers Conference held in San Francisco on September 26-28, 2016.

Can you improve how you develop insights and strategies?

One of the most powerful and cost-effective ways to do so is by learning from experts, with an intensely interactive, efficient and rich-in-content MR conference an integral part of meeting that goal.

The 2016 Insights & Strategies Conference (ISC) was designed just that way.

A veteran research CEO recently said that regardless of their specialties, researchers of the future must have a broad working knowledge of all the tools available to discover insights and strategies as well as the moxie to offer fresh perspectives. To that end, here are just 3 of 32 sessions offered at ISC:

Marie Wolfe

Unilever’s Crystal Ball — Unilever’s global director of research innovation for consumer & market insights will explain how she engages companies that are out ahead of the MR technology curve, debuting three partners new to the North American market in AI, wearables, video analytics and the advanced focus group moderator marketplace.

Steve+1

The Future of Insight-Led Innovation — Using new technologies to create overnight prototypes, taking 2D ideas to 3D reality in a matter of hours, not months. Combining a passion for the power of consumer insights, proven innovation techniques, and the latest “maker” technology, you can create ideation sessions that colleagues relish, not dread.

Second City Workshop — Telling stories that are relevant is what keeps Second City on the cutting edge of entertaining but informative satire. These skills have proven equally successful in business.  Hear from trained Second City actors, writers, and directors how to improve your storytelling, polish your stage presence and deliver stories that will have them coming back for more.

There are 29 more sessions to explore.

In all, ISC includes 32 educational sessions and training workshops presented by more than 45 expert research providers and corporate researchers:

CARYN AKONS
Citi Retail Services

PAUL ALLEN
Olson Research Group

DAVID W. ALMY
Marketing Research Association

ADAM ALTER
New York Times Bestselling Author of Drunk Tank Pink

SCOTT BAKER, PRC
Schlesinger Associates

JIM BERLING
The Burke Institute

ROY BINGHAM
BDS Analytics

REBECCA BROOKS
Alter Agents

SIMON CAMPBELL
weseethrough

TALIA CIRANGLE
Olapic

HEATHER COLLINS, PRC
Baltimore Research

CYNTHIA DAVIS
Denny's

JESSICA DEVLIEGER
C Space

JOHN DICK
CivicScience

A.J. DREXLER
Campos Inc

ANDY ENINGER
Second City Training Center & Second City Works

ANDY FORD
Brädo Creative Insight

TIM GLOWA
Bug Insights

TIM HOSKINS
Quester

ALEX HUNT
BrainJuicer

GWEN ISHMAEL
Market Strategies International

KEVIN JENNE
Safeco Insurance

BRIAN LITTLE
Author of Me, Myself, and Us

RITA MACRAE
Solstice Strategy Partners

GARRETT MCGUIRE
Kreg Tool Company

CHUCK MILLER
DM2

ZOE NEUSCHATZ
Olapic

STEVE NOLLAU
Brädo Creative Insight

JUDE OLINGER
Olinger Group

CHRIS PLATING
Erwin Penland

ELLE PROVENCHER
Solstice Strategy Partners

BIANCA PRYOR
BrainJuicer

TOM RICH
Thomas M. Rich & Associates

CATHERINE RICKWOOD
MESH The Experience Agency

CAROL SHEA
InsightsCentral

CAROLINE SMILEY
Delta Air Lines

GARRY SPINKS
Bug Insights

ROB STONE
Market Strategies International

WILLIAM STONE
Sommer Consulting

DEREK THOMPSON
The Atlantic

SCOTT VON LUTCKEN
Merck

KAREN WALKER
OneTeam, Inc.

MARIE WOLFE
Unilever

MARTIE WOODS
Stone Mantel

JAY ZALTZMAN
Bureau West

MONICA ZINCHIAK
Z. Research Services

   

ISC is a terrific place to network and learn best practices from colleagues. Organized and chance meetings with a community of research experts immersed in the very latest market trends, approaches, methodologies and best practices can provide a lifetime of support.

The right education can improve competitiveness, as well as motivate, inspire and enable growth, directly benefiting you and your team every day.

The right strategic idea can return many times the cost of attending ISC.

The right knowledge can be an incredible short cut to supercharge day-to-day productivity.

Advance how you develop insights and strategies at ISC 2016!

Register

Members, register for $1599! 
Non-Member Registration of $1999 Includes a One-Year MRA Membership!

Keynote Speakers

Hear from Past Attendees

As someone who has recently transferred from marketing communications to marketing analytics, I’m looking forward to expanding my knowledge and learning from industry leaders.

Lindsey Hinkel

Lindsey Hinkel

Social Media and Market Research Specialist, Great Lakes Higher Education Corporation

This will be my first ISC and I am thrilled to attend. I look forward to meeting and networking with others in my profession. Being new to the association industry, I am particularly interested in some of the opportunities my peers are facing and how they are using research to drive change and remain competitive.

Kristin McDaniel

Kristin McDaniel

AD: Market Research & Brand Management, RSNA

I’m a new MRA member and am excited to try a new channel for growth and learning for my company. ISC offers us an opportunity to meet new people and hear what the industry is saying, understand the issues and build relationships and connections. There are excellent speakers and sponsors. I am excited to take it all in and meet a lot of new people.  

Chris Hauck

Chris Hauck

Partner

Lynx Research Consulting