Inspiring new thinking. Changing your status quo. Seeing What Really Matters.
June 3-5, 2015
ISC concentrates in-depth on practical, applicable skills researchers can leverage today while revealing a compelling roadmap of what lies ahead.
Five world-class keynotes and four highly curated educational tracks center on the future, consumer insights, specialty research and tech demos. More than 50 exhibitors will showcase new innovations and approaches. Combined, ISC is a phenomenally target rich opportunity for education and networking that makes it the singular resource to advance your career, your team and your company.
Optionally, new all-day training sessions the day before ISC offer expert instruction on some of marketing research's most popular skills and tools. For those who register for both ISC and training, a bundled discount offers fantastic value.
The 2015 Insights & Strategies Conference is produced by the Marketing Research Association, which is dedicated solely to furthering the growth of marketing research. MRA’s total reinvestment of all revenues back into our profession directly enriches your career and those of other researchers like you. Join us!
Early Bird Registration Deadline: Friday, April 24.
Dr. Jennifer Golbeck
As director of the Human-Computer Interaction Lab at the University of Maryland and author of the 2013 book Analyzing the Social Web, Dr. Jennifer Golbeck approaches research from a computer science perspective. She studies the inner workings of the Internet tools we use daily to understand the often surprising implications of our choices and actions.
Jeremy Gutsche is an innovation expert, award-winning author and the CEO of Trend Hunter, the world's largest and most popular trend spotting website and research lab, with more than two billion views and three million fans. With custom research, innovation workshops and custom trend reports, Trend Hunter accelerates innovation for the world's top-tier innovators.
A facial coding expert and recognized authority on the role of emotions in consumer and employee behavior, Dan Hill runs Sensory Logic, Inc., a scientific insights firm that analyzes consumers' expressions to help companies better navigate consumers' emotionally-driven decision making process.
An internationally-recognized authority on global, economic, political and social trends, Joel Kotkin is the author of the widely praised new book, The New Class Conflict, which describes the changing dynamics of class in America.
Expert entrepreneur and USC professor Ashish Soni is executive director of digital innovation and associate professor of engineering practice at the USC Viterbi School of Engineering. Soni lead the launch of the newly formed VSI^2 which is the hub for innovation and engineering entrepreneurship and helps engineering students transform their ideas into successful business ventures.
Hear from a Past Attendee
Super interesting, very practically oriented, we could see exactly what tasks they asked people to do and how they worked. Fantastic example of how social media can be used for research purposes.
CEO, Jigsaw Research USA
attended Millennials #unfiltered by Anne Stava and Janel Faucher, AOL
This was eye opening and informative. I appreciate their transparency in sharing the methodology and actually answering questions about the specific steps they took.
Senior Marketing Analyst, Interstate Batteries
attended Our Journey in Showcasing The Ritz-Carlton – Marriott Affiliation by Sherri Neuwirth, M/A/...
This was really fantastic! I loved the format, it was really interesting to hear stories and perspectives from thought leadership.