The ongoing race to market new products leads to a corollary acceleration of all moving parts of a business.
As business teams race to innovate faster, they expect both their internal research partners and their vendors to do the same.
Hear how Johnson & Johnson Vision has been accelerating speed to insights through experimentation and collaboration. By trying new approaches, such as conducting qualitative research on a quantitative scale in real-time sessions with stakeholders present, J&J is able to make quicker decisions and increase speed-to-market for new products.
Witness examples including work for Johnson & Johnson’s new contact lens, launched this year.
- Transitioning from traditional to Agile methodologies
- Creating scalable research solutions as opposed to piloting new approaches
- Learning how client-side researchers can collaborate together to improve approaches and increase speed to insights