IA Corporate Researchers Conference (IA CRC) October 22-24, 2019 in Orlando

CR-Only: A Better Way to Manage MR Projects

What could assembly lines and insights discovery possibly have in common?

To successfully manage an activity, you must first understand its process. And market research does follow a process. Adding or removing options on a research project is akin to option management and planning on an assembly line.

To improve the efficiency and efficacy of today’s research projects, we need to consider new paradigms. By creatively thinking about how to manage and run projects differently, we can significantly impact efficiency and productivity.

This session will challenge you to view your business through a different lens and consider new ways to improve your processes. Join us as we see how Eli Lilly and Company applied industrial engineering and production management techniques to revolutionize their MR projects.

 

Speaker(s)

  • James Workman – Eli Lilly and Company

    Director Market Research Project Management, Eli Lilly and Company

    Jim is the Director of Market Research Project Management at Eli Lilly and Company and has worked in market research for more than eight years. His previous experiences in production planning, materials management, and supply chain management provided a strong foundation for developing a logical, systematic approach to performing market research. He has a Bachelor of Science degree in Industrial Management with a minor in Industrial Engineering from Purdue University. He is also certified in Production and Inventory Management from the Association of Supply Chain Management (ASCM).

See the full conference schedule
IA Corporate Researchers Conference (IA CRC)
Tuesday, Oct. 22, 2019
2:00pm to 2:45pm EDT