2017 CEO SUMMIT January 23-25, 2017 in Miami Beach
2016 CEO Summit Learnings
Speaker(s)
Bob Cuneo — Brädo Creative Insight
President & Chief Creative Officer, Brädo Creative Insight
After watching one of his advertising campaigns get undermined in a poorly conducted focus group, award-winning creative director Bob Cuneo had seen enough. He believed there had to be a way to evaluate creative ideas without compromising them. And that is when Bob conducted his first focus group. Today, Bob is president and chief creative officer of Brädo Creative Insight.
