Who should be a member of IA? Anyone who is in the supply chain of producing and activating insights. 

Please ensure you qualify for IA membership in one of the following 3 categories:

1. "Company" membership is defined as/limited to research/analytics/insights agencies and service providers - those who sell their services. APPLY HERE

2. "Corporate Department" membership is defined as/limited to internal research/analytics/insights departments at corporations, non-profits, government entities, academic institutions, and associations - those who do not sell their services. Corporate Departments have 2 options:

a. Membership Only: all benefits are afforded to all department employees  APPLY HERE     OR

b. Professional Development Package: all benefits afforeded to all department employees plus UNLIMITED event registration for all employees (includes in-person and virtual events)  APPLY HERE

3. "Individual" membership is defined as/limited to those employed by a non-member Company or Corporate Department (see definitions above); full-time students and educators in the Insights space; those seeking employment within and retired from the industry. Benefits are not transferable to others within your organization. If your employer holds a Company or Corporate Department membership, you are already a member by way of that membership and do not need to join as an Individual member. APPLY HERE

Benefits vary based on membership type. You may review benefits offered in a side-by-side format by linking to the "benefits" tab above.