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International provider of data capturing and processing services OSC World has hired David Lustig as the company’s new Vice President, Business Development – Market Research, based in Coral Springs, Florida.

MRA member Lustig has previously been a senior leader in the fields of data collection, processing, quality control and delivery of products for leading media research firms. As Vice-President of Operations and Production for Experian Marketing Services for over 10 years, Lustig oversaw the operations of the Consumer Insights division where he was responsible for data collection and production of the syndicated Simmons National Consumer Study, a suite of services featuring multiple phases and modes of data collection. He implemented a large-scale continuous measurement data collection initiative, allowing the business to double its data deliverables from 2x to 4x annually to meet client needs.